Project Title: Location, Location, Location: The Effect of Display Location of On-Premise Signage on ConsumersÕ Attitude and Behaviors

Principal Investigator: Jennifer Hong

College, School, or Division: Albers School of Business & Economics

Funder: Academic Advisory Council for Signage Research and Education

Funder Type: Private

Award Date Range: 03/14/2020-03/15/2021

Award Amount: $10,000.00